Explainer Video
PerpAI — AI Trading Explainer
Crypto trading is complicated. This film makes it look effortless — ten scenes, one idea, thirty seconds.
For marketing teams & agencies
Your ad creative pipeline, without another hire.
Short-form ads, explainers, and brand motion — a monthly slate of creative your team can actually keep up with. Delivered under your brand, on your deadline.
01
About
The bottleneck is never the ad spend. It is the creative.
Lumet is a nod to light, cinema, and clarity. Every marketing team hits the same wall: the budget is approved, the channels are ready, and creative is the thing holding the launch. Hiring solves it slowly and expensively. We solve it monthly — a working slate of ads, explainers, and brand motion, produced by one team on a direct line, with no agency telephone game.
02
Selected Work
Ad Production
Devvy Capital — Ad Campaign
Two ads, two jobs: one earns the trust, one asks for the click. Both land with the sound off.
Ad Production
Odin Digital — OBI Ads
One offer, two markets, two completely different arguments — because what convinces Texas does not convince Sydney.
"A few sentences was all it took. They understood the vision instantly, hit an aggressive deadline, and delivered exactly the video I pictured."
Mark — Co-Founder, PerpAI
03
Services
01
Performance ads
Ad edits for Meta, TikTok, LinkedIn, YouTube, and X. Enough variants to actually test: four cuts of one concept, each swinging at a different hook, so your spend picks the winner instead of anyone's taste.
02
Explainer videos
The asset that does the explaining so your team stops repeating itself — on the site, in the deck, in the onboarding flow. 30 or 60 seconds, scripted, boarded, designed, and animated by one team.
03
Long-form edits
Product demos, webinars, conference talks, and founder updates — paced so viewers who arrive curious leave convinced, instead of bailing at minute two.
04
Brand motion
Logo animation and motion identity systems — the rules that keep every asset on brand, whoever ends up making the next one.
We work with in-house marketing teams and agencies across SaaS and tech, fintech, real estate, education, and consumer brands.
04
Process
01
Intro call
Thirty minutes. You bring the campaign and the goal; we tell you exactly what we would make, what it costs, and when it lands. A fixed written quote follows — no hourly surprises.
02
Script & storyboard
We write the script and board every scene. You or your client approve both before animation starts — while changes cost nothing but a conversation.
03
Design & motion
Style frames lock the look; you sign them off. Then we animate, with feedback in consolidated rounds instead of a month of drip-fed notes.
04
Delivery
Masters in every format you run — 16:9, 9:16, 1:1 — captions on and off. Ready to post, not ready to fix.
Exact timelines come with the quote. The deadline is part of the deliverable — miss it and we have failed, however good the film looks.
05
Questions
The things people ask before signing.
Why not just hire an in-house video editor?
A mid-level editor costs far more than a retainer once you add salary, software, hardware, and the management time. And one hire gives you one person's taste and one person's throughput. A retainer gives you a slate of ads every month with no headcount, no ramp-up, and no gap when they take leave.
How fast can you turn around a batch of ads?
A batch of four to six short-form ads lands in under a week from the moment the brief and assets are in. Exact timelines come with the quote, and the deadline is part of the deliverable, not a hope.
Can you work under our brand, without credit?
Yes. We sign NDAs and work white-label as standard, so the work goes out as yours. We do ask permission to feature work in our portfolio where the client is comfortable with it, but that is always your call and never a condition.
How do we know you can handle our volume?
We cap total output at around sixty short-form ads a month across every client, which is why retainers are limited and why we cap the volume on any single one. We would rather turn down a month than take work we cannot deliver properly.
How many rounds of revisions do we get?
Two rounds are included on everything. Feedback comes back in consolidated rounds rather than a month of drip-fed notes, which is what keeps the turnaround under a week. Script and storyboard are approved before animation starts, so most changes happen while they are still free.
Who owns the finished work?
You do. Delivered masters are yours outright, in every format you run, with full usage rights. Project and source files stay with us by default and are available as a paid add-on if you want them.
06
Get in Touch
Tell us what you're launching. We'll handle the creative.
Bring a campaign, a launch, or a client brief. Thirty minutes and you will know exactly what we would make, how long it takes, and what it costs. No pitch deck, no discovery phase.
Social
We work in English, Arabic, French, and German, across US, European, Gulf, and Australian time zones.
Languages we speak
English
العربية
Français
Deutsch